PROJECT:
Aria Skincare
SERVICES:
Branding and Identity
Packaging
Social Posts
The objective of this project is to explore the intersection of branding and packaging design with a personal interest in cosmetics and skincare. I aim to create a sustainable solution to address water waste in the skincare industry by developing a line of waterless skincare products inspired by ocean forests.
The intention is to explore sustainability within the skincare industry by identifying key questions and areas of interest. This involves applying appropriate primary and secondary research methods to facilitate the development of professional technical and presentation techniques. The goal is to create a sustainable skincare brand inspired by ocean forests with minimal packaging while also providing informative and educational content. Another identified question pertains to brand strategies for engaging consumers, particularly through social media interactions.